Heineken chief: Drinks firms morally obliged to make it 'uncool to be drunk'

Heineken chief: Drinks firms morally obliged to make it 'uncool to be drunk'
 - The head of Heineken in Ireland has said alcohol suppliers have a moral ... in the sand will be that we'll have made it uncool to be drunk in Ireland. ... and that 900 people in Ireland are diagnosed with alcohol-related cancers every ...

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